Now lets come back to the present, the picture below shows the Tesla Model S, the newest full-sized electric five-door, luxury car.
The advancement in technology has led to more electric and hybrid vehicles on the road. Consumers have much more options to choose from. The BMW i8 and Cadillac ELR are two Tesla Model S competitors, neither is fully electric, and they get 22 and 35 miles per charge, before switching to their gasoline engine. The two competitors are a joke. You choose, fully electric or not?
The goal of the company is to make and sell the very best electric automobile in the world. You can’t compete with the Tesla Model S alone, Tesla did not just design a car, they designed a new way to manufacture it, sell it, and support it. During 2013, Tesla Model S was the top selling large luxury car in America and I believe that in the near future they will dominate the luxury car marketplace. Tesla Motors have the competition advantage because they are the first "mass market" large electric luxury car. Luxury comes with a price tag but in the long run customers saving on gas and maintenance costs. Model S is one of just a few cars to have ever achieved a 5-star safety rating from both Euro NCAP and the U.S. National Highway Traffic Safety Administration (NHTSA). CEO (Elon Musk) and his team of talent individuals on the way to achieving that goal and selling many more electric vehicles.
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